How to Increase Donor Response Rates

How to Increase Donor Response Rates

A donor file can look healthy on paper and still underperform in the mail, inbox, and landing page. If your organization is asking how to increase donor response rates, the issue is rarely one thing. More often, it is a stack of small friction points – weak...
Direct Mail Fundraising for Nonprofits

Direct Mail Fundraising for Nonprofits

A renewal letter lands on a donor’s kitchen table two days after your email appeal. The message is familiar, the ask is clear, and the reply device makes giving easy. That kind of coordinated touchpoint is why direct mail fundraising for nonprofits still earns a...